(Archpriest Symeon Note: With the Scaramucci appointment, I am out of my depths. I have no insights into this man but am willing to entertain ideas. Here is an idea given by Pericles Elytis Nikitaras.)
The White House needed to find a representative who wouldn't make the media's skin crawl. Scaramucci is the right man for that job.
There are several reasons why the appointment of Scaramucci as communications director is a brilliant move for the Trump team:
1) It breaks up a marriage made in hell:
The appointment of Scaramucci breaks up the very poorly arranged marriage between President Trump and members of the establishment Republican communications team. They have not been serving him well.
Remember that then-candidate Trump won the nomination by repeatedly embarrassing more than a dozen establishment GOP candidates in the primary season with his brash rhetoric and large margins of victory. After he won the nomination last summer and again after he won the White House in November, an understandable effort was made to smooth over, make nice and make peace between the Trump team and Republican Party's elected and un-elected leaders in Washington. Key to that was the selection of Reince Priebus as White House Chief of Staff, a position he still holds despite several reports he was on his way out earlier this year. Priebus is the main reason why people like Spicer got their jobs in the administration, even though Spicer turned out to be a particularly bad choice. Establishment Washington, regardless of party affiliation, is simply not equipped to make the kind of strong connections with the voters that President Trump did on the campaign trail.
2) Scaramucci was born to do this job:
Just about every story about Scaramucci and President Trump focuses solely on his personal loyalty to the Trump family, particularly his sticking by then-candidate Trump during the darkest hours of the general election campaign.
But the big story here is that Scaramucci is a natural for a communications job that veers from established Washington traditions in ways similar to President Trump's own personality. Scaramucci has always had a Trumpian knack for getting attention in often splashy ways from his annual SkyBridge Alternatives (SALT ) conference to his acquisition and repackaging of the iconic "Wall Street Week" TV show.
And Long Island native Scaramucci simply emits the same kind of New York bravado the president has embodied for decades. This is the opposite of a forced marriage of opposites — it's more like a match made in heaven. He's scrappy like Trump, not wimpy and polite like Spicer. Time for a NY Italian to go mano a mano with the press and see who wins.
3) The media likes him:
Don't expect a lot of articles or on-air testimonials, but producers and reporters in the news business like Scaramucci. I know that because I'm in his industry and have met him at his conferences, but you don't have to be an insider to realize that not just any fund manager can just get himself on TV and then get his own show as well.
There's a long history of White House spokespeople coming from the news business, and Scaramucci is probably as close to that kind of person as the Trump team can hope for. Most White House communications directors don't personally do the daily briefings with the press but Scaramucci would be wise to at least consider doing them once or twice a week.
This administration is desperately in need of a face and personality in this administration that doesn't make the entire news media's skin crawl. Spicer wasn't that person. And Sarah Huckabee Sanders was better at sparring with the media, but she was not exactly endearing herself to the press corps.
Scaramucci and his supporters may still be sore that his originally scheduled post inside the Trump Administration didn't materialize, but this is a job where he can do the work that will benefit him and the president the most.
Plus, he's mentioned in the coolest song ever...sort of...
(Editor's Note: Number 3 is the least meaningful point he makes in my opinion. What this author does not understand it that it is the News Media personnel, every slimy one of them, proved to be such inveterate liars, THEY make the average person's skin crawl. Can these Cultural Marxist Mind Warriors be placated? Pacified? Absolutely not. They can be conquered, but if they are placated and pacified, then the game that turned real with Trump, will have turned false and it will be the signal we are losing. So it will be important to watch, does the FAKE MEDIA embrace this man? If it does, you know what that means. )